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Polly Waffle set to return to shelves thanks to Melbourne company Chocolate Works

Marissa Calligeros
Marissa Calligeros

The old Polly Waffle
The old Polly WaffleSupplied

It was ditched from Australian shelves six years ago, but the power of nostalgia and a social media campaign has seen the return of the Polly Waffle.

The Polly Waffle – crispy wafer tube filled with marshmallow and coated in milk chocolate – will be reborn as "The Great Aussie Waffle Log" thanks to a 40,000-strong social media campaign that piqued the interest of Melbourne company Chocolate Works.

The sweet log was first produced by Melbourne company Hoadley's Chocolate in 1947.

The new 'Great Aussie Waffle Log'
The new 'Great Aussie Waffle Log'Supplied.
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Hoadley's was bought by Nestle during the 1980s and the little brown log was discontinued by the confectioners in November 2009 due to poor sales.

There's many a chocolate log that has entered the Australian sweet pantheon, but only a select few have survived the test of time.

According to business executive manager at Nestle, Martin Brown, the chocolate bars that stand alongside kookaburras, boomerangs and Bradman in Australian iconography, are both "novel in character and catchy in name".

Here are some classics that tick the boxes:

Violet Crumble: Like the Polly Waffle, the chocolate-coated honeycomb bar was first produced by Hoadley's more than 90 years ago.

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Choo Choo Bar: Suitably, the iconic blue wrapper of the Choo Choo Bar depicts an old steam train. The chocolate-coated bar has a chewy liquorice-flavoured centre. Apparently, there is also a raspberry flavoured Choo Choo Bar.

Chokito bar: It's chock-full of milk chocolate, covering crunchy rice balls and chewy caramel fudge. In the 1970s, the tag line was "Chokito gets you going". The chocolate bar was relaunched in 2010 in Australia with new packaging and a new recipe. Now, the new slogan is "big feed, big taste".

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Cherry Ripe: Introduced by Australian confectioner MacRobertson's in 1924, it is now our oldest chocolate bar and remains one of the top sellers in the country. It comprises cherries, coconut and dark chocolate. What's not to love?

Scorched Peanut Bar: It faced the same fate as the Polly Waffle. Originally promoted as "The Hard Bar", the Scorched Peanut Bar contained, of all things, peanuts baked in toffee and covered in chocolate. It was originally manufactured by Mastercraft, then by Nestle, before being discontinued.

White Knight: It's the chocolate bar version of a Mint Slice biscuit. In the 1980s, the bar used to lie on top of a piece of cardboard within the wrapper. On the reverse side of the card was a picture of a fictional knight, which could be bent at the base to stand up.

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Milkybar: This is the the white choc treat loved and protected by the Milky Bar Kid, who made his debut in 1961. The Milkybars are always on him, apparently.

What's your favourite Aussie chocolate bar? Tell us below ...

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Marissa CalligerosMarissa Calligeros is a journalist at Brisbane Times. She was previously an editor at The Age.

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